關鍵字：貿易商、去中間化、電子商務、價值創造 ;Traditional trader in previous international trade process is just like the intermediary between buyers and sellers. Simply speaking, being a trader only need to understand the international trading flow and the ability for communication in foreign languages, two or three people can operate a company very well. However, with the globalization and international division of labor, offshore migration of manufacturing and cost optimization trend; plus the rapid developing of the Internet and the ICT technique, not only the distance between manufacturers and consumer side is disappearing gradually, but also break the barriers of information asymmetry; previous advantages and operation process of traditional traders lost their competitiveness. In recent years, the trend of "Disintermediation" is spreading in various industries, the exist value of traders are facing serious challenges. This thesis use the method of Case Study to investigates how the company maintains its value of the intermediary. Through the author who is working at actual operating surface in the company and compile the interview information with general manager, to understand the challenges of the company facing via different exploration, the improved actions and the results obtained, to discuss the solution of "Disintermediation" for Taiwan Export traders. The conclusions are as follows: Focus on truck spare parts aftermarket, and continue to extend the product line. Investment the resource at Internet and E-commerce, to increase visitor numbers and the trust of each other Continue improving the customer service, and enhance the exist value
