產品設計途徑如同一間公司發展,有其既定的發展生命週期。然而並不是所有的產品都可以永續經營下去,如何在產品設計途徑,從開發到量產的過程中發掘下一個機會點,是本篇論文想討論的重點。 產品設計開發的過程中常常能激盪更多創新的想法,應用在下一代的產品中。利用創新有三種類型:突破性創新、漸進式創新以及再運用式創新去探討創新的想法、概念或技術的起源。 而創新開發有其迭代性架構,而且也可以分成典範內創新及典範間移轉之創新,並以螢幕解析度輸出創新及AI產品創新為例,舉證此創造價值之迭代產品設計途徑的概念性架構。 ;The product design approach is like the development of a company, with its established development life cycle. However, not all products can be operated in a sustainable manner. How to find the next opportunity in the process of product design, from development to mass production, is the focus of this paper. In the process of product design and development, more innovative ideas can often be stirred up and applied in the next generation of products. There are three types of using innovation: breakthrough innovation, incremental innovation, and reuse innovation to explore the origin of innovative ideas, concepts, or technologies. Innovative development has an iterative structure, and it can also be divided into innovation within a model and innovation that transfers between models. Take screen resolution output innovation and AI product innovation as examples to demonstrate the conceptual nature of this iterative product design approach that concept of creates value.