Ｔ捷運自動收費系統建置暨維護服務招標策略研究;A Study on the Tender Specification for Automatic Fare Collection Systems Implementation and Maintenance for MRT Company T

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題名:	Ｔ捷運自動收費系統建置暨維護服務招標策略研究;A Study on the Tender Specification for Automatic Fare Collection Systems Implementation and Maintenance for MRT Company T
作者:	洪莉雅;HUNG, LI-YA
貢獻者:	資訊管理學系在職專班
關鍵詞:	自動收費系統;專案管理;最低收益保證;Automatic Fare Collection System;project management;minimum revenue guarantee
日期:	2022-08-11
上傳時間:	2022-10-04 12:03:11 (UTC+8)
出版者:	國立中央大學
摘要:	大眾運輸捷運系統穿梭於都會區間，並融入日常生活成為密不可分的交通工具，對區域發展扮演著重要的角色，而自動收費系統對捷運公司而言更是輔助營收的重要關鍵，其發展使大眾捷運系統具有高效、實惠和便捷的特性。現有捷運自動收費系統除了原有的現金及儲值卡支付型態外，也隨著資訊科技持續變革兼容更多的支付管道，無論是近場通信設備、信用卡、簽帳金融卡或電子支付平台（例如 Line pay、支付寶、街口等…），對於捷運業者的運營管理和自動收費廠商的建置維護都是新的挑戰。本研究的主要探討T捷運公司所面臨的自動收費系統供應商問題，透過調查行動支付系统開發過程中所面臨的營運問題及系统風險產生的影響，進一步分析根源問題，並透過專案管理方式運用系統需求分析蒐集不同的設計方案，使招標文件的規格及需求能更臻於完善，俾利未來招標規格擬定能降低再修改及優化的頻率。嚴重特殊傳染性肺炎（COVID-19）疫情是主要的危機事件，其傳播速度讓全世界相繼淪陷，各國不得不採取嚴格的檢疫制度，對運輸觀光業更是造成嚴重衝擊。機場捷運因其連結機場的城際運輸特性，受疫情影響導致搭乘人數的下滑，也較其他捷運業者高。原有計價給付模型未考慮系統性風險會影響旅運人次，導致給付給廠商的維護服務費用甚至低於廠商人力成本。本研究提出以「最低保證收益機制」作為計價策略，透過可行性分析驗證該機制能解決T捷運公司所面臨的問題。;Metro Railway Transportation (MRT) plays an important role in regional development for many economies. It typically cuts through a metropolitan area and becomes an indispensable mode of transportation for its residents. In terms of fare collection, various advance payment technologies have been integrated, in addition to cash and automatic-fare-collection (AFC) systems. These include near-field communication (NFC) devices, credit cards, debit cards, and electronic payment platforms such as Line-Pay, AliPay, JKOSPay, etc. It is challenging for MRT managements and AFC vendors to manage the operation and maintenance. The target of this study is the MRT company T, which encountered problems with its AFC vendors. This study investigates the problems and systematic risks associated with the development and implementation of mobile payment systems, as well as risk mitigation, and root-cause-analysis. Also, system requirement analysis is used to collect different design options throughout the project, so that the specifications and requirements in upcoming tender document will have less frequent modification and optimization. The outbreak of Covid-19 pandemic was a major crisis, resulting in strict quarantine regulations, which in turn almost toppled the tourism and transportation industries. Company T runs an intercity Airport Express line, thus the pandemic leads to a sharp decrease in passengers, which is more severe than any other MRTs. This in turn results in diminished revenue for the AFC vendor, which is based on the original pricing model that did not take in accounts the risk in such traffic cut, to a point that the revenue is much lower than its labor cost. This study proposes a new pricing scheme based on the “minimum revenue guarantee” strategy. The proposal is shown to be feasible through a feasibility analysis.
顯示於類別:	[資訊管理學系碩士在職專班 ] 博碩士論文

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