本研究探討了醫療智慧溫溼度系統在創新用途理論下之行銷應用，聚焦於此類系統在改善醫療環境中的藥品品質保證、病患舒適度、病原體控制、經濟效益及滿足法規要求等方面的應用。研究目的在於深入理解系統整合服務商、終端客戶群與硬體設備商之間的互動關係，並透過客戶需求為核心的方法來洞察這些需求背後的真實目的。這一過程中，研究不僅重視產品本身，更強調產品解決的實際問題，以期發展出真正以客戶為中心的創新解決方案。 基於深入客戶需求洞察的創新策略和產品開發建議，透過實施這些創新策略，系統整合商可以更有效地解決醫療機構在溫溼度控制方面的核心需求，如增強系統的可靠性和用戶介面友好性，同時提供更為精確的環境監控和數據管理功能。這些策略還應考慮如何透過技術創新來減輕醫療工作人員的操作負擔，並增強系統對異常狀況的自動響應能力，提高整體醫療服務質量和病人安全。 最後，本研究提供了一套具體的方法論框架。這包括如何整合JTBD和ODI理論來洞察和定義用戶需求，如何應用這些洞察來形塑創新的產品開發策略，以及如何通過這些策略來優化產品的市場表現和用戶體驗。透過這些方法，醫療智慧溫溼度系統的開發不僅能夠更精準地回應市場需求，也能在提高醫療服務質量和病人滿意度方面發揮關鍵作用。;This research explores the marketing applications of medical smart temperature and humidity systems under the theory of innovative uses, focusing on the use of such systems to improve the quality assurance of medications, patient comfort, pathogen control, economic benefits, and compliance with regulations in medical environments. The aim of the research is to deepen the understanding of the interactions between system integrators, end customers, and hardware vendors, using a customer-centric approach to uncover the real purposes behind these needs. This process not only emphasizes the product itself but also the practical problems solved by the product, aiming to develop truly customer-centered innovative solutions.
Based on innovative strategies and product development recommendations that delve deeply into customer needs, system integrators can more effectively address core needs in temperature and humidity control within medical institutions. These include enhancing the reliability of systems and user-friendliness of interfaces, while also providing more precise environmental monitoring and data management functions. These strategies should also consider how technological innovation can reduce the operational burden on medical staff and enhance the system′s automatic response capabilities to abnormal conditions, thus improving the overall quality of medical services and patient safety.
Finally, the research provides a concrete methodological framework. This includes how to integrate Jobs To Be Done (JTBD) and Outcome-Driven Innovation (ODI) theories to understand and define user needs, how to use these insights to shape innovative product development strategies, and how to optimize product market performance and user experience through these strategies. Through these methods, the development of medical smart temperature and humidity systems can more accurately respond to market demands and play a crucial role in enhancing the quality of medical services and patient satisfaction.
